Our source of inspiration for starting the webshop is Pascale Naessens.
Pascale Naessens began her career as a photo model. Today she is an author and ceramicist. She is the figurehead of pure and healthy food.
The starting point for her cookbooks is 'Healthy eating' that stands not for 'less, more boring and blander food' but for 'more, more varied and tastier food'. It is about enjoying life in all its freedom.
Basic rules:
1) Do not mix fast carbohydrates with proteins
2) Eat only natural ingredients (pure)
3) Do not be stingy with olive oil
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